Performance Marketer - eBEYONDS (Pvt) Ltd

eBEYONDS (Pvt) Ltd
Pannipitiya, Sri Lanka
Job Category: Media & Advertising

Performance Marketer

Drive measurable growth across global markets.

Are you a data-driven marketer with expertise in multi-channel paid advertising? eBEYONDS is looking for a specialist to plan, launch, and optimize campaigns across Google, Bing, Yandex, Meta, and LinkedIn to deliver high ROI for international clients.

Job Prerequisites:

• Bachelor's degree in Marketing, Business, or a related field.
• 2+ years of hands-on experience managing multi-platform paid campaigns.
• Strong proficiency in Google Ads, Microsoft Advertising, and Yandex Direct.
• Deep understanding of SEM, paid social, conversion tracking, and attribution.
• Proficient in GA4, Google Tag Manager (GTM), and Looker Studio.
• Advanced skills in Excel or Google Sheets.
• Experience with programmatic, remarketing, and automation tools is a plus.

Key Responsibilities:

• Manage and optimize global SEM campaigns (Search, Display, Video).
• Execute audience targeting, keyword research, and bid strategy management.
• Conduct A/B testing for ad creatives and landing pages to improve conversion rates.
• Run paid social campaigns on Meta and LinkedIn, including funnel strategies.
• Create comprehensive performance reports via Looker Studio.
• Monitor trends to identify new optimization opportunities for maximum ROI.

Application Details:

Email: jobs@ebeyonds.com

Subject Line: Application for the Post of Performance Marketer

Address: 370, Level 4, High Level Road, Pannipitiya.

Closing Date: December 29, 2025

Role Insight: Multi-Channel Performance Marketing

Performance marketing in an international agency setting requires more than just launching ads; it requires a deep understanding of the full digital funnel and the nuances of various search engines. While Google and Bing dominate Western markets, eBEYONDS also highlights the need for Yandex Direct expertise, which is essential for tapping into Eastern European and Russian markets.

The integration of tracking tools like GA4 and GTM is vital for attributing conversions accurately. As a Performance Marketer, you will balance creative ad copies with rigorous data analysis in Looker Studio to ensure every dollar spent contributes to the client's bottom line.

Interview Preparation for eBEYONDS:

• Be ready to discuss specific case studies where you improved ROI or lowered CAC (Cost Per Acquisition).
• Review your knowledge of GTM triggers and GA4 event tracking setups.
• If you lack Yandex experience, research the basic differences between Google and Yandex search algorithms.
• Familiarize yourself with automated bidding strategies versus manual CPC management.

Looking for more?

Regularly check for similar roles in Pannipitiya or the wider Colombo area. For guides on mastering GA4 or improving your ad copy, visit our Career Guidance Blog.